Subscriber API for Subscription Businesses
One API to fuel the subscription economy
Get closer to your subscribers in banking apps and reduce churn by up to 25%.
You can select which features to enable for your subscribers in banking apps, including pausing, upgrading and downgrading subscription plans, receiving offers and resubscribing.
Trusted by global brands
Benefits for subscription businesses
Retain subscribers
Reduce churn by 25%, lower retention costs with self-serve options.
Reach the consumer within their cancellation journey and retain up to 10% of in-app subscription cancellations.
Increase lifetime value by retaining customers through discounts within banking apps, with 81% of customers staying 7 months or longer.
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Grow & protect revenue
Adapt to shifting consumer behaviour with 60% of consumers using their banking app as their preferred subscription management tool.
Give your customers a consistent subscription management experience, through extending your brand reach into banking apps.
Empower customers to upgrade their plans directly in their banking app.
Optimize operations & CX
75% of customers resubscribe using the same card. Ensure card blocking doesn't stop them from rejoining.
Remove up to 10% of card declines through automated unblocking, directly removing the demand on your customer service teams.
Automate 100% of banking app cancellations managed by Minna.
Enable customers to churn and return, seamlessly
Provide customers with a frictionless cancel and resubscribe experience by unblocking card payments.
UNBLOCK
Automatically unblock card payments
Automatically unblock card payments and reduce involuntary churn by 20%
Provide a seamless cancellation experience and enable customers to return
Reduce operational costs by 15%
Retain subscribers
Reduce churn by up to 25% and increase LTV by 7 months or more.
Offers
Users can receive real-time offers at the point of cancellation
86% of consumers would consider accepting an offer instead of cancelling a subscription.
Give customers choice, control and value
Reduce churn
Drive loyalty with value
Change plan
Users can upgrade or downgrade subscription plans
80% of consumers would rather upgrade or downgrade than cancel subscriptions.
Give customers enhanced flexibility and control
Reduce churn
Enable customers to upgrade and increase LTV
Resubscribe
Users can resubscribe
80% of churned customers who try to return do so within 3 months.
Retarget and win back lost customers
Help Gen-Z and millennials churn and return seamlessly
Increase acquisition and LTV
Pause
Users can pause and resume subscriptions
72% of consumers would rather pause than cancel subscriptions.
Give customers flexible options beyond cancel
Reduce churn
Drive loyalty with convenience and value
Ready to get started?
Talk to our experts to discover the value you can unlock for your business and your customers.